Wednesday, April 6, 2011

Lights - Camera - Incentive!

I just read an exciting piece of news about the film industry in Mississippi.  According to the Mississippi Business Journal, the state's cash rebate program has been expanded by a new bill, just signed by Gov. Haley Barbour.  The legislation includes a 25-30% rebate on cast and crew payrolls, with caps of $8Million per project and $20Million per year.  That's a lot of incentive, I think, to get some cameras rolling in Natchez!
We've done it many times before, with Huckleberry Finn (twice that I know of), Freedom Road, North & South (both I and II), and Beulah Land, to name those that come to the top of my head, plus a few TV shows and music videos.
It would be great to have another movie production company in town with all that new money, but there's another cool part to this expansion; the program is expanded to include streaming video and internet delivery as qualified distribution!  That means that someone local could produce a YouTube-type video and get a cash rebate!  Did I read that wrong?  I don't think so.  To quote the article, "animation, 3D applications, video game cinematics, visual effects and motion capture within the fields of feature film, television, commercials and games, were added as qualified production."
According to this, the Natchez Convention and Visitors Bureau could produce a TV or internet commercial and get a big rebate, further stretching their advertising dollars.  Local TV/Video advertising companies were already able to take advantage of these rebates, but now even more so.
By the way, apparently the 30% rebate is reserved for folks using Mississippi locals, so that's a great incentive to use local folks in your videos, and a great way for local actors to make a little extra cash.
Read the Mississippi Business Journal Article to get more information about the state rebate program.
Meanwhile, I'm ready for my close-up, Ms Durkin...


And don't forget to check out NatchezMS.com periodically to see places to stay, things to do, and where to dine in Natchez, Mississippi!